September 29–30, 2026 - Mexico City
LOYALTY MARKETING
The Leading Loyalty Congress in Latin America
By
September 29–30, 2026 - Mexico City
LOYALTY MARKETING
The Leading Loyalty Congress in Latin America
By
FEATURED SPEAKERS
Liliana Rodríguez
Enterprise Account Director for Mexico & Central America, Adobe Inc
Fabio Martini
Global Marketing Director, ASICS
Carlos Carreño
Associate Director of Omnichannel Strategy, Cinépolis
Andrea Rico
Culture, Workplace Well-Being and Implementation Expert, Buk
Diego Álvarez
Comercial & Marketing Director, Doters
Customer Loyalty
Loyalty programs designed for end consumers
Sales & Channel Incentives
Programs that drive sales performance and partner engagement
Employee Loyalty
Solutions for engagement, retention, wellbeing and rewards
LOMA Impact 2025
Loyalty Leaders
Top-Tier Speakers & Conferences
Participating Brands
- 1 in 6 attendees holds a General Management position.
- 6 in 10 companies invest over $500K USD annually in loyalty programs.
- 8 in 10 attendees are looking to find new suppliers or strategic partners.
- 6 in 10 attendees work in marketing, sales, or business development.
- 8 in 10 attendees stated that LOMA will positively impact their loyalty strategies.
ACADEMIC COMMITTEE
JIMENA PIERDANT
President, IMA LATAM
Rafael Martínez-Frausto
Global Head of Loyalty Consulting
Federico Couret
Principal Consultant, LATAM Loyalty & Reward Co.
SECURE YOUR PASSES TODAY
PROFESSIONAL PASS
General Admission-
Access to keynotes and full conference content
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Access to the exhibition area
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General networking access
PROFESSIONAL PASS + MASTERCLASS
General Admission + Masterclass-
Access to keynotes and full conference content
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Access to the exhibition area
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General networking access
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MASTERCLASS
BUSINESS PASS
For Corporate Teams-
Everything included in the Professional Pass
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Available for purchases of 3 passes or more
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Designed for corporate teams
HOTEL ACCOMMODATIONS FOR LOMA 2026 ATTENDEES
If you’re visiting Mexico City for LOMA 2026, take advantage of our special room rate at the Novotel Mexico City World Trade Center, available from September 28–30, 2026.
Find rates, booking details, and hotel contact information in the accommodation guide.
MAIN SPONSOR
IMPERIAL SPONSOR
SIGNATURE SPONSOR
SPONSORS
EXHIBITORS
STRATEGIC PARTNERS
MEDIA PARTNERS
